In July 2023, I planned and produced social media content for Disability Pride Month for the Charcot-Marie-Tooth Association - a month dedicated to celebrating people with all types of disabilities. Through sharing patient empowerment stories and ways to advocate for those living with disabilities, my goal was to increase general disability awareness in the CMT community and inspire individuals to view their diagnosis in a positive light. The campaign lasted all of July, reaching over 31,000 accounts on Instagram and Facebook.
Social Media Campaign Outline
Social Media Posts
Click on the content below to be directed toward a social platform with the full post.
To view more of my work with the Charcot-Marie-Tooth Association, explore their social channels below.